Following the holidays, an advertisement was recently produced by PETA (People for Ethical Treatment of Animals) showing how animals, which are widely gifted around the world during Christmas season, are not to be treated as products. This is because often times the animal is given to someone who is unable to take care of it, or they just don't want it period. This ad contained inspiring Christmas music in the background, conveying feelings of warmth, and then the camera pans to a fake illuminated dog who is tied to a pole on the side of the highway. It causes the audience to realize that this is an issue, because it definitely had that effect on me. Not only can it spread awareness, but it may actually spark one's failed conscious. I believe this ad will be successful because of the placement. Since it has been placed right before the holiday season, people are more in their senses about giving and taking. I think without little reminders like such, there would be less consideration toward the rights of animals, and ethics in general.
link for "Why you should never give animals as gifts"
https://www.youtube.com/watch?v=5QDYov0z4oE
link for "Why you should never give animals as gifts"
https://www.youtube.com/watch?v=5QDYov0z4oE
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