Serena Williams Nike Ad

Serena Williams is featured in a Nike ad, where she sets the standard of what a woman should be and what they should look like. She starts off by saying how she has been characterized as a tennis player for her strong muscular build, and how her occasional lack of a smile makes it seem like she is a monster. She also brings up the fact that people make remarks on her skin being too black for her all white tennis outfit, this strong contrast between colors shows how the media portrays what black women should wear. Many people pay attention to these visual characteristics about Serena Williams before her actual achievements. Serena thinks she is not the “right” kind of woman because of her looks, and this is because of the way media has portrayed women. The background music is inspirational which sets the tone for a ‘you can accomplish anything’ type of vibe.

Video link

https://m.youtube.com/watch?v=Ripg_LfJIeM

Comments

PETA Advertisement

Following the holidays, an advertisement was recently produced by PETA (People for Ethical Treatment of Animals) showing how animals, which are widely gifted around the world during Christmas season, are not to be treated as products. This is because often times the animal is given to someone who is unable to take care of it, or they just don't want it period. This ad contained inspiring Christmas music in the background, conveying feelings of warmth, and then the camera pans to a fake illuminated dog who is tied to a pole on the side of the highway. It causes the audience to realize that this is an issue, because it definitely had that effect on me. Not only can it spread awareness, but it may actually spark one's failed conscious. I believe this ad will be successful because of the placement. Since it has been placed right before the holiday season, people are more in their senses about giving and taking. I think without little reminders like such, there would be less conside...

Home Alone Ad

An ad by Google for their new and advanced home system, features Kevin McCallister from the Home Alone series, in the same house. However, he can now convieniently use google home to do whatever he needs, from turning on the fire place, to ordering food automatically. This shows how they play on the viewers emotions, by using a reference to a classic Christmas movie, which makes the viewer relate the google home to a part of their upbringing as well. It basically shows how google home can be a helpful assistant but also a part of your family at the same time. Also, the fact that they released the ad around Christmas shows they thought it through. They used cheerful background music which creates a merry feel to the atmosphere, a warmer feeling. To add, the camera angle was always centered on McCallister, a ‘just like old times’ feel. Video link https://m.youtube.com/watch?v=xKYABI-dGEA

Politics and the English language

I agree with Orwell on the belief that language is a natural growth and that we shape it for our own purposes. For instance, since I am at an advantage where I have been put into harder classes that challenge me to create arguments that use intelligent sounding words, and which do in fact have intelligent meanings, I use them to my benefit to prove my self right in an argument with my friends in less challenging classes. The meanings they have behind them are complex and are difficult for my other friends to retort successfully. Playing the instrument of language, I am able to bend the meanings of them for my own selfish purposes. As time goes by, my language grows and allows me to have more sophisticated responses to situations that require me to prove myself or to prove others wrong.

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